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Las Vegas Sands Corp. (LVS: 31.9899 +0.79%) has created a new loyalty rewards program that will utilize activity on Twitter to promote two popular Las Vegas gaming properties.

As an active user of social media platforms to market and advertise, Sands will now begin offering rewards including free suite stays, discounts at resort amenities and free admission to TAO and LAVO Nightclubs through a new program dubbed The Venetian | The Palazzo Social Rewards program.

Users are awarded points based on tweets that are tracked and monitored by the program, the user can then redeem those points for a number of rewards at both the Venetian Resort-Hotel-Casino and The Palazzo Las Vegas Resort.

“Social media has evolved into one of the strongest forms of online advertising as well as one of the most important ways The Venetian and The Palazzo connect with their guests,” said Lori Kobashigawa, director of Internet marketing for Las Vegas Sands Corp. “It

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Following last week’s announcement that Las Vegas Sands Corp (LVS: 29.27 -1.21%) has recently completed an amendment and extension of its U.S. c Full post…

Renowned architect and highly recognized hospitality leader, Wing Chao has joined the board of directors for Las Vegas Sands (LVS: 26.86 -0.26%).

Through his appointment, Chao will take part in the design of future Las Vegas Sands properties as the company positions itself for growth around the world.

Chao is most famous for the planning, architecture and development of Disney Land. Through his career Chao lea Disney’s development of parks in California, Florida, Paris, Tokyo and Hong Kong. Chao has also worked with the world’s most renowned architects to design hotels, retail/dining/entertainment venues, sports complexes and cruise ships.

“Wing Chao is a world renowned master planner and architect. We have admired his work and remarkable achievements for a long time,” said Las Vegas Sands Chairman and Chief Executive Officer Sheldon G. Adelson

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